Identifying your I Prefer Guests

The first step is to identify I Prefer Members.

The three most common methods are using the pre-arrival email sent to your Loyalty Ambassador, running your Upcoming Member Stay Report on a daily basis, and checking your arrivals against a Profectus search for membership.

Let’s dive a little deeper on each of these:

The I Prefer Pre-Arrival Email

Approximately 3 days prior to a guest arrival, your I Prefer Loyalty Ambassador will receive a pre-arrival email, notifying your team that an I Prefer Member is expected soon on property.

This email includes the scheduled arrival date, the guest's I Prefer member number and tier, and the reservation Confirmation number.

It also reminds you of the benefits entitled to that guest based on their I Prefer membership.  Your Loyalty Ambassador can then use that email to update your reservation system with a note to acknowledge membership upon check-in, as well as communicate with other operational areas of the property to ensure the guest receives their benefits.

The pre-arrival email is one of the best tools available to identify I Prefer Members ahead of time and to set up your operations team for success. Let us know if you are not receiving this communication.

Profectus:  Upcoming Member Stay Report

A second way to identify I Prefer Members is to have your I Prefer Loyalty Ambassador run an Upcoming Member Stay Report within the Profectus system.

You can run this report by arrival date, so you can select a window of arrival dates or one specific day, as your property needs.

The Upcoming Member Stay Report can be a great addition to the pre-arrival email, as it may identify I Prefer Members who have made reservations shorter term, after your pre-arrival email has been sent to your property.

Profectus:  Member Search

A third way to identify I Prefer Members is by searching in Profectus to find their membership information.

This could be a situation where your pre-arrival email indicates the guest is checking in but does not yet have an I Prefer member number.  Or at the Front Desk upon arrival, the guest states they are a member and are entitled to benefits.

Using the Member Search function can provide the needed information to help you excel in service delivery.